What a Tangled Web We Weave with Web Analytics
Photo by josefstuefer As an entrepreneur in e-commerce, an enormous amount of effort and focus is placed on web presence. Countless hours can be spent on the aesthetics of your website, the cascading pages and catchy graphics. While you can have the snazziest website in your industry, if your visitors spend just seconds before bouncing elsewhere then it is all for not. So how do you know if your efforts are paying off? How can you discern where to make changes? Do you need a magic ball to see behind the scenes? No, a web analytics program will capture the data needed.
Web analytics provides detailed statistics that can assist with the analysis and fine tuning of your website or blog. By gathering data, it paints a clear picture of the visitors that find your site and provides the results from marketing efforts and website design. Here are four key areas to examine.
Discovering New Features in Old Friends
Photo by pigstyave
I am always thrilled when I find a new product, gadget, or program that makes being efficient ……. well, efficient. While doing research on a topic this week, I discovered that my tried and true friend Microsoft Outlook had a feature that I did not know about. It’s Outlook’s Post Reply to Folder (Post). Simple words, simple feature but filled with many possibilities towards being efficient.
Post’s intended purpose is to collaborate in public folders. This feature is located in the Actions menu tab of an opened email – Post Reply to Folder. It can also be activated from an Inbox and shortcut keys CTRL+SHIFT+S. Thinking that the feature has the potential to fulfill other needs, I tinkered around with it and did a bit of brainstorming.
Free Web Authoring Tool - Are you a KompoZer?
Photo by chrysti
Creating a website for your business can seem like a daunting task for those with little or no experience in HTML (HyperText Markup Language) or CSS (Cascading Style Sheets). For a small business business, the cost of hiring a web designer or purchasing an HTML/CSS editing program can put a heavy strain on most budgets. There are alternatives that work for not only for the experienced but for the beginner as well. I discovered a great resource - KompoZer. I used this program to create the website for my business and the big bang for your buck is ……it is free!
Effective Productivity - 7 Tips to Designing a Productive Day
Working from my home office, I find at times that my day can sometimes overlap into my home life and visa versa. By setting goals and designing a plan for my day, I accomplish more and feel good about the results at the close of the day.
Here are seven tips to assist in designing your productive day:
1) Early to bed – early to rise. Just like your momma said – it makes a man healthier, wealthier & wise. Get the amount of rest that is right for you. We all vary in what is the proper amount of rest and when we need it. If your business is structured that you do not have to be available during standard office hours and you’re a night owl then by all means, take advantage of it. Just get the rest that your body needs.
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